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Logitech International S.A.

Logitech Mobile Freedom Headset

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Conference: DEMOmobile 04
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Product Description: The Logitech Mobile Freedom Headset is designed to meet con-cerns of people on the go: minimal weight, comfort and reduced noise interference. It features a lightweight design, the latest Bluetooth 1.2 chipset, and the company’s patent-pending WindStop ™ technology so people can conduct clear calls even in windy conditions. The headset offers seven hours of continu-ous talk time and up to 300 hours of standby time, and a call/answer button located directly on the headset.
Market Opportunity: Analysts agree the market for Bluetooth ® mobile phones is grow-ing rapidly — IDC projects the Bluetooth handset market to increase more than 100% in 2004 and 2005. Given this vibrant market, Logitech, a leading provider of Bluetooth periph-erals, is poised to bring Bluetooth mobile phone headsets to mar-ket that combine affordability and comfort with innovative tech-nology.
DEMO Says: Logitech isn’t just another pretty mobile headset. While the com-pany is known for its ergonomic and attractive designs, Logitech also is building smart technology into its newest Bluetooth head-set. Building on a foundation that features long battery life and good noise reduction, this headset also includes technology to cut irritating wind noise. Logitech might be a relative newcomer to the after-market mobile headset market, but its technology and design make it strong competition in this potentially huge market.

Contact: Susan Ross
Company Address: 6505 Kaiser Drive
Fremont, CA 94555
Primary Phone: +1 (510) 795-8500
URL: http://www.logitech.com