DEMO.com > Eptascape, Inc.

Eptascape, Inc.

Conference: DEMOfall 05
Market Segment: Security
Funding Details: Self-funded
Competitors: No direct competitors
Product Description: EptaCam is a networked camera and embedded software for video surveillance that safeguards the privacy of individuals while maintaining its effectiveness for law enforcement and national security. With the proliferation of digital video cameras, the dangers of a surveillance society are also increasing. Unlike any other video camera, EptaCam preserves people’s identity using Privacy Enhanced Technology to securely encode detail for future reference, keeping the resulting images practically useful but with the fine detail of identity hidden.
Market Opportunity: Market research firm Frost & Sullivan forecasts the world video surveillance equipment revenue to reach $8.64 billion in 2010 from $4.09 billion in 2003 at a compound annual growth rate of 11.3%.
DEMO Says: Buy your morning coffee. Use an automated teller machine. Enter an office building. Go shopping. The typical person is captured on video a dozen times a day or more. In a world trying to balance security and privacy, Eptascape has found the right tradeoffs. By providing efficient processing at the camera, this system masks yet preserves identity. Paradoxically, the Eptascape system delivers greater security by focusing its analytics on behaviors rather than individuals.