Blurb, Inc.

Blurb BookSmart™

Conference
DEMO 06
Market Segment
Consumer service
Funding Details
$2.05 million Series A led by Canaan Partners and Anthem Venture Capital.
Competitors
No direct competitors. Secondary competitors include Lulu and MyPublisher.
Product Description
Blurb BookSmart™ puts a professional press and global distribution in the hands of every blogger, marketer, traveler, chef, photographer, consultant, family historian, online community — in fact, everyone. Blurb democratizes publishing with BookSmart, a platform that features professional authoring templates plus a print-on-demand engine, community content library and online marketplace. Blurb gives individuals and groups the ability to create, publish and market bookstore-quality books affordably, in quantities ranging from one to thousands.
Market Opportunity
In 2004, the U.S. book publishing industry totaled $23.7 billion, according to the Association of American Publishers. The market for user-generated books was at $5.4 billion for 2003, including the $2.9 billion self-publishing industry (Publisher's Marketing Association) and the $2.5 billion scrap booking/photo album industry (Hobby Industry Association of America).
DEMO Says
Our constant exposure to media sets a high bar for consumer-generated content. Blurb lets individuals create books that are every bit as professional looking as those produced by major publishing companies. But beyond book production, Blurb provides a marketplace so that individual publishers reap the rewards of their creations.
Contact
Chad Jennings
cjennings@blurb.com
Company Address
88 Kearny St, Suite 1610
San Francisco, CA 94108
Primary Phone
415-362-2067
Primary Fax
415-362-2078
URL
www.blurb.com
Corporate Officers
Eileen Gittins, CEO & Founder; Dr. Dan Crow, CTO; Pete Wheelan, COO; Bruce Watermann, Vice President, Print Operations

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Next Event: DEMO Fall 2011