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Eluma

Eluma Desktop Community

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Conference: DEMOfall 06
Market Segment: Consumer Internet
Funding Details: Principally owned by Sebastian Holdings
Competitors: No direct competitors. Secondary competitors include CollectiveX, Prospero and Skinkers.
Product Description: Eluma is a brandable desktop-based application that combines personal web organization and productivity tools with social features to help users discover and share the best of the web. Eluma is like "iTunes", but for organizing (and sharing) web stuff rather than music files. Eluma launched Eluma 1.0, which was available only to brands at DEMOfall 2006, where it was awarded the prestigious DEMOgod award. Since DEMOfall 2006, Eluma has launched Eluma 2.0, which extends Eluma 1.0 with improved end user capabilities, and is now available directly to users, in addition to brands.
Market Opportunity: 400M Windows users are online. Most people just use favorites in IE, bookmarks in Firefox, or email web site URLs to themselves to keep track of their stuff, and email web info to others to share it. Desktop applications are ideal for organizing and manipulating large amounts of information. Eluma helps anyone that uses the web (on a Windows platform) to be more organized, and optionally, to share collections with another user, a group, or everyone. In addition, Eluma helps brands and content providers establish closer relationships with their most loyal customers.
DEMO Says: Increasingly, brands and organizations are experimenting with online communities as a means to bond with their customers and members. Yet, most platform options fail to deliver the right balance of brand integrity, manageability and flexibility. Eluma gets that balance just about right, while giving brand customers real control of their information experience. For some, Eluma will evoke memories of PointCast, but don’t let that failed information platform color your judgment of Eluma. This company does content “push” right.

Contact: Joe Lichtenberg; joe.lichtenberg@eluma.com
Company Address: Two Highwood Dr.
Tewksbury, MA 01876
Primary Phone: 781-376-1140
Primary Fax: 781-376-1110
URL: www.eluma.com
Corporate Officers: Richard Buck - CEO, Paul H. P. Christen - CTO, Joe Lichtenberg - Vice President, Marketing & Business Development, Bob Donald - Vice President, Development

Sep 12th - 14th, 2011 ~ Hyatt Regency, Silicon Valley, CA