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PeopleJam, Inc.

PeopleJam.com

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In The News

Conference: DEMOfall 07
Market Segment: Consumer Software and Services
Funding Details: Privately held; Series A funded by Prism VentureWorks.
Competitors: Direct competitors include: Gaiam.com (Lime, Zaadz), AOL Coaches; TBD.com, YSN.com. Secondary competitors include Health.Yahoo.com, Health.MSN.com, iVillage.com, Oprah.com, BeliefNet.com, Eons.com.
Product Description: PeopleJam.com is the first Website combining original and professionally produced rich media programming with social networking for a mainstream audience committed to continuous learning and personal development in the quest for a great life. Members can set goals, share advice and impart life lessons in five areas: health and fitness; relationships; career; faith and inspiration; and creativity. Content contributors include more than 100 experts and life coaches, including best-selling authors, psychologists, motivational speakers and nutritionists.
Market Opportunity: The U.S. personal development market exceeds $11 billion annually and is growing at approximately 11% per year, attracting an estimated 45-60 million adults with highly desirable purchasing power. PeopleJam is the first company to deliver a full-featured social media product that satisfies user and advertiser interest in aspirational lifestyle content.
DEMO Says: PeopleJam is one of two companies at DEMOfall that are taking the social network once reserved for teenagers and transforming it into a sector for the rest of us (that would be anyone over the age of 25). Social networks are indeed great for online socializing and fun but they are also excellent environments for achieving difficult goals, learning from others with more experience and enriching our lives as a whole. PeopleJam recognized this potential and has created a space that encourages users to learn from inspiration, professional coaching, and dialogue. It’s the best kind of technology story—taking a product once reserved for the tech crowd and delivering it to the mass consumer to make a real difference in people’s lives.

Contact: Matt Edelman; medelman@peoplejam.com
Company Address: 11601 Wilshire Blvd., Suite 750
Los Angeles, CA 90025
Primary Phone: 310-903-4943
Primary Fax: 310-903-4950
URL: www.peoplejam.com
Corporate Officers: Matt Edelman, CEO Robert Tercek, President