Capzles uniquely blends social networking and storytelling, allowing users to express themselves through combined videos, photos/images, blogs and music/audio along horizontal timelines (capzles) to share stories. From vacations to new product launches, Capzles lets anyone tell their stories in a fast, easy-to-use, high-style Flash interface that more accurately reflects personality and style. Capzles is where its audience is - everywhere on the Web - with its destination site, widget for personal Web space, or licensed software.
Market Opportunity
$25 billion online advertising market with $600 million in social network ad spend available beyond MySpace and Facebook’s share (eMarketer, “Social Network Marketing: Ad Spend Update,” November 2006).
DEMO Says
We can’t help it — sometimes our reaction to a technology is just plain “Cool!” That was our initial comment to Capzles upon seeing its engaging and attractive ‘social storytelling’ community. Going beyond a flat profile page, Capzles breathes life into users’ online presence, structuring blog entries, photos, videos and more into a timeline-based interactive filmstrip. With its ability to offer a significantly richer ad tool to companies, Capzles is primed to establish itself as a key destination in the social Web.