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bluBuzz, LLC
bluBuzz
- Conference
- DEMO 09
- Market Segment
- Enabling Technology
- Funding Amount
- $0-$100,000
- Funding Round
- N/A
- Funding Details
- Privately funded by founder
- Competitors
- TDScan, BlooZone, MobiTouch
- Product Description
- bluBuzz is a commerce-based networking solution that allows subscribers to send various forms of content (text, images, audio and video) containing menus, drink specials, sale discounts, etc. to consumers' mobile devices via Bluetooth. Using a combination of custom hardware and software, bluBuzz provides an open mobile commerce platform for proximity-based marketing, purchases, gaming, civil alerts and in-network communications (text and voice chat), all via Bluetooth.
- Market Opportunity
- bluBuzz's initial target markets are real estate, sporting events and the food and beverage (restaurants, nightclubs and chains) verticals. By partnering with other entities that operate in these verticals, we project a minimum install base of 20,000 access point locations and three million clients globally by end of 2009.
- DEMO Says
- Location-aware apps are hot this year and bluBuzz takes an approach we haven't seen before. By utilizing Bluetooth functionality on mobile phones, rather than GPS, users receive alerts (separate from SMS) from businesses in their direct vicinity. Control on the consumer side ensures a low level of disturbance and a hardware access point at the business provides more bandwidth for richer content. There's a lot of potential in the bluBuzz approach. We're interested to see where businesses, and their target customers, take the technology.
- Contact
- Jason Pratt
- jason.pratt@blubuzz.net
- Company Address
-
15637 Riley St.
Holland, MI 49424 - Primary Phone
- 616-928-0806
- URL
- www.blubuzz.net
- Officer One
- Jason Pratt - CEO & Founder
- Officer Two
- Paul Blossom - EVP, Operations
Sep 12th - 14th, 2011 ~ Hyatt Regency, Silicon Valley, CA
