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Webroot

Webroot Internet Security Complete

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Conference: DEMOfall 09
Market Segment: Consumer Software and Services
Funding Amount: 100mm-500mm
Funding Round: Series A
Funding Details: Privately held, with investments from venture capital firms including Technology Crossover Ventures, Accel Partners and Mayfield.
Competitors: No direct competitors currently provide consumers with secure transaction, file-sharing and password protection across multiple computers, integrated with antivirus and antispyware protection. Established competitors in consumer Internet security include Symantec, McAfee, Trend Micro and Kaspersky.
Product Description: Consumers now use multiple computers and mobile devices to bank, shop and network online, yet the information theyre sharing is not adequately protected. Webroot, a leader in Internet security, is introducing Webroot Internet Security Complete to protect consumers' identities and personal information as well as their computers. Its hybrid desktop/Web-based model provides real-time threat defense, identity protection, password management and file sharing that consumers can access from any computer or smartphone.
Market Opportunity: Gartner forecasts the consumer security software market will grow 25% by 2012. NPD reports average U.S. households have 2.2 PCs. A 2009 Pew survey shows 56% of adult Americans use wireless Internet (laptop, mobile devices, game consoles, MP3 players), and 32% access the Internet with cellphones.
DEMO Says: As our use of the Internet spreads across devices and sites, the threats to security increase dramatically. Webroot brings a decade of experience to the consumer market, delivering security best practices to personal identity and computing devices. Best of all, the cross-platform technology is convenient enough as to protect consumers from lapsing back into bad habits. By focusing security on individuals, rather than their machines, Webroot makes a shift that brings true security to our highly connected lifestyles.

Contact: MacLean Guthrie; mguthrie@webroot.com
Company Address: 2560 55th St.
Boulder, CO 80301
Primary Phone: 720-842-3164
URL: www.webroot.com
Officer One: Dick Williams - President & CEO
Officer Two: Paul Lipman - General Manager