DEMO.com > ThickButtons

ThickButtons

Conference: DEMO Spring 2010
Market Segment: Enabling Technology
Funding Amount: $0-$100,000
Funding Round: Seed
Funding Details: Company was self-funded by the founders.
Competitors: T9, SureType, LetterWise Swype, Shapewriter
Product Description: ThickButtons makes it easy to type with fingers on any touchscreen phone, even on small ones. As you type a word, ThickButtons enlarges useful buttons by shrinking useless ones. The beauty of this idea is that it's much easier to predict which letters are unlikely to be used than to guess the full word, as other predictive typing technologies do.
Market Opportunity: According to Gartner, smartphone sales in 2009 increased by 24% despite the total sales of mobile terminals dropping 1% compared to 2008. Touchscreen-based smartphones are quickly gaining share with the iPhone, Nexus One and mid-tier headsets produced by LG and Samsung.