Plum
plum.com
- Conference
- DEMO 06
- Market Segment
- Consumer service
- Funding Details
- Self and private funding
- Competitors
- No direct competitors. Secondary competitors include Squidoo, Kaboodle, Yahoo (MyWeb+Y! Groups+Y!360).
- Product Description
- plum.com is a free Internet service for collecting and sharing the things you care about, stumble across or need. With plum.com it's a snap to grab almost anything from the Web (pages, text, photos, feeds), as well as from your desktop, e-mail, and share it in any form - as a blog, list, album, or live feed. Plum’s patent-pending Meta-Match technology connects people and their knowledge with higher relevance than ever before.
- Market Opportunity
- The PEW Internet & American Life project determines that more than 70% of U.S. Internet users use the Web to research before buying and collecting information about hobbies, travel and health. They share information using e-mail and blogs and 20% remix. These goal-oriented activities are a perfect match for contextual advertising supported services.
- DEMO Says
- The tremendous activity in the broadly defined social browsing area surely suggests a whirlwind of innovation awaits us this year. Plum distinguishes itself by bridging desktop and Web and by using one's collections as a matching algorithm to ensure that collaborative content and advertisement is contextually relevant.
- Contact
- Nina Davis
- nina@plum.com
- Company Address
-
1142 Filbert St.
San Francisco, CA 94109 - Primary Phone
- 415-738-0724
- URL
- www.plum.com
- Corporate Officers
- Hans Peter Brøndmo, CEO & Co-founder; Margaret Olson, CTO & Co-founder