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ZING Systems, Inc. & Sirius Satellite Radio, Inc.

Product Name

ZING Mobile Entertainment Engine™ and SIRIUS Stiletto 100

Market Segment

Consumer hardware

Funding

ZING: Self-funded through existing revenues and small investment by Redpoint Ventures. Sirius: Publicly traded, fully funded.

Competitors

ZING: Alternate providers of “non-Pod” mobile entertainment solutions including Music Gremlin and the anticipated entrance of Microsoft. Sirius: XM Satellite Radio, Terrestrial Radio.

Product Description

ZING: Zing’s integrated platform of software and services is enabling a new generation of always-connected mobile music and entertainment solutions in partnership with leading brands. SIRIUS Stiletto 100 is the first commercially available product based on ZING. Sirius: Stiletto 100 is a first of its kind live portable satellite radio enabled with WiFi. It delivers Sirius’ programming to subscribers along with innovative content recording and playback features.

Market Opportunity

ZING: Portable digital audio players (sales of 286 million by 2010) that take advantage of pervasive wireless IP and new quality digital streams will dramatically change mobile music and entertainment. Sirius: 220+ million autos, homes, offices and internet subscriptions.

Demo Says

ZING took a hard look at the portable MP3 music space and believed it could do Apple one better. the ZING end-to-end platform promotes discovery, legal sharing and an incredible listening experience. Sirius took a hard look at the ZING platform and knew it would make the satellite radio provider an instant, credible challenger to Apple’s iPod and iTunes. I took a hard look at both and knew ZING had to launch at DEMOfall.