Video Archives

ZoomInfo

Product Name

ZoomInfo PowerSearch 2007

Market Segment

Enterprise software and services

Funding

ZoomInfo is profitable and exceeded $10 million in revenue in 2006. To date the company has secured $7 million from Flagship Ventures, Venrock Associates and Vulcan Capital. There are no plans at this time to seek additional funding.

Competitors

LinkedIn, Hoovers, Google

Product Description

PowerSearch 2007 is a business information search engine that crawls and organizes the “Business Web” and then automatically compiles easy-to-digest profiles about individuals, companies and industries. PowerSearch significantly improves the depth, freshness and accuracy of search results, and can be easily personalized depending on search styles and needs (sales, marketing, competitive intelligence, recruiting, etc.). It also incorporates contextual search capabilities and provides dynamic competitor lists to help users quickly define and understand markets as they change.

Market Opportunity

ZoomInfo’s patented business information search engine is ideal for marketers, salespeople and anyone who needs to research, defi ne and understand markets, the companies within those markets and the people working for those companies. ZoomInfo has more than 1,300 customers, including 30% of the Fortune 100.

Demo Says

Search algorithms are evolving rapidly in an effort to keep pace with the growing volume and diversity of Internet-based content. Finding the right information is critical. Presenting that information so that it can be easily digested is ideal. That’s the focus of ZoomInfo’s work. The company realized that just delivering accurate results doesn’t fully solve the information overload problem. So ZoomInfo’s algorithms go further to find, aggregate and normalize data to create meaningful results and relationships within Web content.