Socialize:

Zazengo, Inc.

Zazengo

Conference
DEMOfall 08
Market Segment
Consumer Software and Services
Funding Amount
$500,001-$1,000,000
Funding Round
Angel
Funding Details
$750,000 invested by Winfield Venture Partners
Competitors
Razoo, change.org, good2gether
Product Description
Traditional cause-oriented media is all about creating awareness Al Gore raises $300 million to promote awareness of global warming. Now what? Zazengo provides the shared technology that answers that "now what" question where it is raised. Organizations engage users directly in on-the-ground projects through our "actvertisements" - matching awareness with action. As end-users build their resume of impact, local impacts add up to global change, which everyone can see, share and claim.
Market Opportunity
Zazengo capitalizes on the rise of cause-affiliated marketing. We generate revenue by serving ads to social network users engaged in social action lead by the 900,000+ non-profit organizations in North America. Social network ad spending grew 155% last year (eMarketer), while cause marketing will top $1.5 billion in 2008 (IEG).
DEMO Says
You volunteer, carpool, recycle, even switch to CF lightbulbs. But how do you know if you’re making a difference in the world? Part community, part project finder, part karma accountant, Zazengo makes clear that you do have an impact. As more students are required to participate in community volunteerism as part of their school curriculum, Zazengo will be there to aggregate their projects, hours and impressionable eyeballs.
Contact
Vicki Saunders
vicki@zazengo.com
Company Address
2934 E. Cliff Drive
Santa Cruz, CA 95062
Primary Phone
443-867-7145
URL
www.zazengo.com
Officer One
Vicki Saunders - CEO & Founder


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