Bonica (AlphaPitch)

Profile Information

DEMO Fall 2012
Market Segment
Funding Amount
Product Description
We’re building a baby registry website that’s Universal and Enduring. Parents can add items from any online store into one registry. We give parents tailored guidance with registering their baby’s needs for the first 24 months of life, so friends and family can help to raise the child.
Funding Round
Funding Details
Currently raising an angel round of $200K. Previously raised $43K which was used to build current website ( which provides personalized baby lists. Funding details: * $18K - Family & friends * $25K - Plug and Play Tech Center
Major stores with registry service: * Amazon * Babies R Us Dedicated registry websites: * *
Market Opportunity
New parents don’t really know what their baby needs. Generic baby lists are not tailored to climate, budget, and usage habits. Traditional baby registries are focused on the baby’s arrival, but parents are on their own to raise the child afterwards. Why can’t the gifts be spread over time?

Company Contact

Company Address
440 N Wolfe Road, Sunnyvale, CA, 94085
Primary Phone
Officer One
Hans Teja - CEO & CTO
Officer Two
Officer Three
Officer Four
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